Development of innovative sales products
Development of a MARKETING.APP as the central module for sales advice and vehicle presentation.
Smart mobility is about using digitization to expand and network existing mobility services (such as public transportation, car sharing, or rental bicycles) and to offer them in a resource-conserving and cost-effective manner. The necessary players for this come from the automotive and the public sector but also start-ups are part of it. Read more about our expertise in these three future-relevant fields.
Due to the changes in society in recent years with regard to megatrends such as individualization, digitization, and urbanization, the requirements for mobility concepts have also changed. This has given rise to Smart Mobility. The aim is to expand and network existing mobility services with the help of digitization and to offer them in a way that conserves resources and is cost-effective. These offerings and new mobility concepts include, for example, public transportation (ÖPNV), real-time traffic reports, and shared mobility concepts. Shared mobility includes car-sharing offers, rental bicycles but also rentable electric scooters.
The mobility offerings described clearly show which sectors mainly contribute to Smart Mobility: On the one hand, there is the public sector (federal, state, and local governments) and, on the other hand, the automotive sector. The latter in particular is currently attempting to master a shift toward electromobility, new mobility concepts and providers, and networked, digital services for all aspects of the car. However, since fully electric vehicles also require a sufficient number of charging options in the cities, the need for cooperation between these two sectors is more than clear.
In addition to an overarching mobility strategy anchored in the public administration, local companies are a key factor. This is because local companies in particular have a positive impact on the innovative strength of a region.
This is precisely where we come in.
Thanks to our many years of experience in advising a wide range of customers, we have built up a broad service and performance portfolio that we are constantly expanding and deepening. This expertise makes us the perfect partner for the three major areas of smart mobility:
We have been advising the automotive sector extremely successfully for over 15 years in a wide variety of areas; in the co-design of a marketing-oriented digital strategy, in process optimization, cooperation management or in the promising segment of electromobility in connection with new mobility concepts.
For start-ups, we offer many competencies that they need, especially in the early days. We are constantly on the lookout for new, innovative ideas and approaches that we can drive forward with our know-how. In addition, start-ups can benefit from our network, which we have at our disposal due to our many years of consulting work in various fields.
In the public sector, we can draw on a broad range of expertise in the development and implementation of strategies. For example, we have been successfully advising some federal ministries on the digitization of their processes for years. In addition, we analyze the status quo of smart mobility in German cities on the basis of an assessment tool we developed ourselves.
Development of a MARKETING.APP as the central module for sales advice and vehicle presentation.
Operational management of the content creation process of e-mobility content on the website of an automotive manufacturer and optimization of the content as part of the transition to the new brand design.
As part of the e-offensive, we partner with OEMs to develop innovative, digital e-commerce tools.
In the context of the e-mobility turnaround, Consileon supports OEMs in building innovative business models and sales products.
Mathias Rohstock is one of our Smart Mobility and Smart City experts due to his many years of experience in the consulting environment in the field of telematics, digitalization and new forms of mobility.
Mathias Rohstock
Principal at Consileon
+49 5361 3865-110
mathias.rohstock@consileon.de
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